Tata Tea Premium holds the title of India’s leading branded tea, both in terms of volume and value. It boasts a market presence approximately 25% greater than that of the second-largest brand in the nation. As the flagship product of Tata Global Beverages Limited, Tata Tea initiated the packet tea revolution in India back in 1985, delivering freshly sourced teas directly to consumers in poly packs. With the expansion of its product range, the brand was rebranded as Tata Tea Premium in 2004.
Tata Tea Premium transcends the notion of merely being a beverage. In 2007, it sparked a movement of collective awareness and social consciousness through its groundbreaking campaign, Jaago Re. The brand continues to advocate for social change, shifting its focus from voting to addressing corruption with the 2009 campaign Khilana Bandh, Pilana Shuru (Stop bribing them, instead share a cup of tea).
Anika –
Vedant Srinivasan –
A premium quality tea at an affordable price for chai enthusiasts.
Arjun –
Saanvi –
Offers a rich, aromatic flavor, perfect for any time of day.
Isha –
A solid, traditional tea ideal for everyday use.
Ella –
Full-bodied and robust, perfect for chai lovers.
Elijah –